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TEN CABOT
Ten Cabot Road in Medford, Massachusetts needed building repositioning services when faced with high vacancy and new ownership. In order to appeal to a new creative class of tenants, we designed a new brand identity, exterior monument and building signage, and a cohesive environmental graphic and wayfinding package that was carried throughout the entire building. The comprehensive marketing strategy included a brand new entrance and updated amenities.
ROLE
Art Director / Designer
SERVICES
Brand Identity | Building Repositioning Strategy | Signage + Wayfinding | Environmental Graphic Design
TEAM
Photography: Neil Alexander
Fabrication: Cadwell Sign
Completed while at Fusion Design Consultants Inc.