THE VIEW
The VIEW (Virtual Interactive Engagement Wall) is a highly interactive, richly digitized, customer experience platform deployed in over 120+ Schneider Electric Global Innovation Hubs.
Our goal was to create a digital exhibit that showcases Schneider Electric’s vast portfolio of specialized solutions, ranging from data center cooling systems to industrial automation. The VIEW is primarily used by Innovation Hub Ambassadors to present to customers, but the experience is also designed for independent exploration with multitouch features.
The design of this experience consists of many different variables – including hardware, cloud-based technology, multi-user cases, responsive animations, and most importantly, accessibility. There are three different options for installation; a one-screen, four-screen, and seven-screen arrangement. We worked with each geographic location to determine which size VIEW best fit their space and then provided bespoke architectural drawings and specifications for installation.
As the first stop on the Innovation Hub customer journey, the VIEW’s purpose is to attract, excite, and educate visitors. When a user approaches the screen, subtle responsive animations and prompts reveal themselves, encouraging interaction.
The VIEW content is translated into five different languages and the built-in content management system allows for easy and automatic updates.
ROLE
Associate Creative Director / Lead Experience Designer
SERVICES
UX/UI | User Research | Prototyping | Product Design | User Testing | Product Management | Construction Documents
TEAM
Development: Blue Pixel 3D, Josh Phillips, Nagarro
Writer: Kristin Wilinkiewicz
Engineering/Tech: Ron McKinnon, Matt Daniels
Fabrication: Dimensional Worldwide
Completed while at Schneider Electric